Her Store, Her Story – Meet Jackie, owner of Billie Boys at Hillcrest Corner

Her Store, Her Story – Meet Jackie, owner of Billie Boys at Hillcrest Corner

Billie Boys – 20 Years of the Finest Biltong in All Africa

Back in 2005, we kicked things off with our first store at Beacon Bay Retail Park in East London. It wasn’t fancy, but it was full of heart – just a bunch of biltong-loving locals on a mission to serve the “finest biltong in all Africa”. Two decades later, some ups and downs, Billie Boys stands strong with 6 stores – 5 in KZN and our original home still pumping in Beacon Bay.

We’re proud to say our biltong is next-level lekker, and we’re pretty serious about giving customers the kind of service that makes them feel right at home. Some of our incredible staff have been with us since day one – legends! Others are celebrating 10 and 5 years with us this year, and we’re so grateful to have them on our journey.

And then there’s our customers who’ve stayed loyal for two decades – you guys are the real MVPs! Yoh! That’s real support. We must be doing something right?

This August, we’re going all out! We’re giving away 20kg of biltong to mark our 20th birthday! Pop into any store this month and you could win daily instant prizes and a chance to win your share of the 20kg! It’s our way of saying thank you and spreading the gees.

Here’s to more tasty biltong, good chats, and community spirit. Siyabonga to everyone who’s backed us from the start.”